Children want the challenge of difficult tasks – just look how much better they are than their parents on a computer. – James Dyson
Far too few designers put any thought into usability, ending up with a great product that’s completely inaccessible. – James Dyson
Some people are academically inclined, some vocationally and we shouldn’t penalise the latter. – James Dyson
What I often do is just think of a completely obtuse thing to do, almost the wrong thing to do. That often works because you start a different approach, something no one has tried. – James Dyson
In the past, the U.K. got away with selling things that weren’t unusual. Now it’s no use trying to export without having something that’s unusual and better. – James Dyson
I don’t do something necessarily to make a big profit or because it’s a logical business decision. – James Dyson
I think people are realizing that engineering and science are extremely good degrees to get and you’ll be very highly paid once you’ve got them. – James Dyson
The way the world is going, it’s technology driven. And it isn’t just driven by the old super powers, it’s driven by the far east and new emerging economies. – James Dyson
We have to change our culture so you can create wealth from making things and don’t just try to make money out of money. – James Dyson
I grew up running miles of the Norfolk coastline. I’d think nothing of a six-mile run before breakfast. I still run, though not as far and not before muesli. – James Dyson
When decisions on nuclear power stations and runways are delayed and the government dilly-dallies, people think they aren’t important. – James Dyson
China has all the advantages in the world. But it doesn’t have a history of free thinking, risk-taking pioneers – the kind of people the U.S. is built upon. – James Dyson
I think the search engines are the new equivalent of publishing: an enabler of information. – James Dyson
Everybody recognizes that if you can make very efficient electric motors, you can make a quantum leap forward. – James Dyson
Nobody wants the expenditure of a lease on a factory which lasts 21 years. You can’t plan 21 years ahead. – James Dyson
Apartments are getting smaller on a whole. Houses are getting smaller. People don’t need great big vacuums anymore. – James Dyson
