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The Great Gatsby
Hamlet

Free Literature Study Guides
The Great Gatsby
Hamlet

Simon Mainwaring Quotes

As we approach each of the great social challenges of our time we must acknowledge that old thinking will not provide the new solutions we need. These solutions will be uncomfortable, hard to sell and risky to execute. But the cost of not doing so is even greater.

– Simon Mainwaring

Integrate purpose into your for-profit business model through a long term commitment to a cause that is aligned with your core values and those of your community.

– Simon Mainwaring

Move your personal investments and retirement funds to socially responsible investment (SRI) funds that support only those corporations that uphold higher standards of behavior. Returns on SRI funds are usually equal to, if not better than, many of the well-known traditional mutual funds.

– Simon Mainwaring

The new dynamics between brands and consumers, driven by social media, are proving to be a powerful impetus for change.

– Simon Mainwaring

Gluttony might be innocuous were it not for the fact that gluttons tend to disregard whether their self-serving behaviors harm anyone else. We don’t need to look far and wide to find examples of gluttonous behavior, as they are numerous throughout the history of capitalism.

– Simon Mainwaring

Any institution faces two basic choices if they hope to spark new ideas. One is to leverage the brains trust within their organization by creating a special event dedicated to new thinking. The other is to look outside themselves to stimulate solutions.

– Simon Mainwaring

The creative destruction that social media is currently unleashing will change more than technology or the leader board of the Fortune 100. It is driving a qualitative shift in the nature of relationships between brands and their customers.

– Simon Mainwaring

As any speaker will tell you, when you address a large number of people from a stage, you try to make eye contact with people in the audience to communicate that you’re accessible and interested in them.

– Simon Mainwaring

Social media is not about the exploitation of technology but service to community.

– Simon Mainwaring

The way customers relate to brands and how profit is generated has changed so dramatically almost every professional is being challenged to reconsider what they do in order to stay relevant.

– Simon Mainwaring

CEOs must embrace the role of serving as the public face of the company to their customer community and the marketplace at large.

– Simon Mainwaring

The evolution of social media into a robust mechanism for social transformation is already visible. Despite many adamant critics who insist that tools like Facebook, Twitter, and YouTube are little more than faddish distractions useful only to exchange trivial information, these critics are being proven wrong time and again.

– Simon Mainwaring

Not since the digital revolution in the early ’90s has technology placed such a comprehensive burden on business, employees and individuals to reinvent their business plans, services and products, and themselves to keep pace with the changing marketplace.

– Simon Mainwaring

Corporations often partner with government after natural disasters, as many companies did in the aftermath of Hurricane Katrina in 2005. As a rule, however, long-term civic/corporate partnerships are still rare .But this need not remain the status quo, as many opportunities are available for such partnerships.

– Simon Mainwaring

The launch of Google+ apps sends a powerful signal – the personalized web has begun. What this means is that the way information is structured and accessed will turn on the individual, or rather their personal profile which is a composite of all the data collected on the basis of what they have searched for and shared.

– Simon Mainwaring

When a positive exchange between a brand and customers becomes quantifiable metrics, it encourages brand to provide better service, customer service to do a better job, and consumers to actively show their gratitude.

– Simon Mainwaring

Too many brands treat social media as a one way, broadcast channel, rather than a two-way dialogue through which emotional storytelling can be transferred.

– Simon Mainwaring

The private sector must play a role in ensuring the prosperity and health of the people who comprise its market. It is time for the private sector to become a proactive partner contributing to the efforts of governments and philanthropies.

– Simon Mainwaring

Business practices and how we treat the planet are also in desperate need of re-humanization.

– Simon Mainwaring

It is a truly powerful phenomenon when a brand makes a stand for what it believes in.

– Simon Mainwaring

Work with your competitors when the interest of the community and planet are at stake.

– Simon Mainwaring

Greed has increasingly become a virtue among Wall Street bankers and corporate CEOs in the U.S. Nowhere else in the world do CEOs insist on receiving compensation as high compared to what their employees earn.

– Simon Mainwaring

The most potentially transformative impact of social media is its ability to encourage brands to marry profit and purpose. The reason brands participate is that such outreach earns those companies social currency enabling them to start or participate in conversations that connect them to consumers in meaningful ways.

– Simon Mainwaring

When people align around shared political, social, economic or environmental values, and take collective action, thinking and behavior that compromises the lives of millions of people around the world can truly change.

– Simon Mainwaring

As we all know, lasting relationships can’t be rushed.

– Simon Mainwaring

Your computer needn’t be the first thing your see in the morning and the last thing you see at night.

– Simon Mainwaring

If a brand genuinely wants to make a social contribution, it should start with who they are, not what they do. For only when a brand has defined itself and its core values can it identify causes or social responsibility initiatives that are in alignment with its authentic brand story.

– Simon Mainwaring

Social media companies must combine their mastery of the latest in real-time, location based or augmented reality technologies in the service of clear and consistent storytelling.

– Simon Mainwaring

Refuse to accept the belief that your professional relevance, career success or financial security turns on the next update on the latest technology. Sometimes it’s good to put the paddle down and just let the canoe glide.

– Simon Mainwaring

Creating a better world requires teamwork, partnerships, and collaboration, as we need an entire army of companies to work together to build a better world within the next few decades. This means corporations must embrace the benefits of cooperating with one another.

– Simon Mainwaring

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