I find it difficult to believe that words have no meaning in themselves, hard as I try. Habits of a lifetime are not lightly thrown aside. – Stuart Chase
Attitude is your acceptance of the natural laws, or your rejection of the natural laws. – Stuart Chase
The very first law in advertising is to avoid the concrete promise and cultivate the delightfully vague. – Stuart Chase
For those who believe, no proof is necessary. For those who don’t believe, no proof is possible. – Stuart Chase
