You need to set near-term milestones. Put the assumptions down on paper, and make it to your vision or ultimate product. Your team has to understand where they’re going. Your partners need to understand where they’re going. – Tony Fadell
To help you focus, to help you really understand what you’re doing, you have to say no a lot. When you say yes to everything, you get distracted. When you say no, you have to get the one thing you’re doing really right. – Tony Fadell
You have to look at why people come and work at Nest. Part of it is that a lot of people here already know each other, but we’re also on a mission with a purpose. People are personally motivated by energy or safety. – Tony Fadell
I’ve been working with contractors designing and building a house on a nonstop basis since 2005. I learned about all these systems of audio, construction, electricity, energy, water systems. – Tony Fadell
I used to work about 100 hours a week; now it’s about 70. But 40 hours? Forget about it. Either you’re all in, or your not. – Tony Fadell
Well, you can say there is a self driving car. I’m seeing the automation of vehicles. Really, computer-assisted driving. I think that is really interesting to us because we are taking all of the sensors technologies and putting them in cars and making people safer. – Tony Fadell
In Tahoe, you want to be able check on the temperature of the house or turn it on before you get there. Because it’s really cold in the winter. – Tony Fadell
It wasn’t until the Apple Macintosh that people understood what true hardware-software integration was about. It took one company to line it up: low-cost hardware, cool graphics, third-party products built on top of it, in an all-in-one attractive package that was accessible to consumer marketing. – Tony Fadell
You start with the right amount of rational and emotional experiences. You have to blend those in your product when you come out. – Tony Fadell
At the end of the day, customer choice is essential. And we don’t make products that compete with Apple, nor make products that compete with Google. Our customers come in both iOS and Android flavors, and I hope our customers can still buy the products they want to purchase wherever they want to purchase them. – Tony Fadell
Studies have shown that children are less likely to wake up to a horn than the sound of a mother’s voice. – Tony Fadell
It’s not just about turning up or down the heat, it’s about the other experiences that come with turning up or down the heat – what are we doing about energy, what are we doing about your health and safety. – Tony Fadell
People buy products, and they want to understand what those things are and how they are applicable to their life. – Tony Fadell
I had been doing MP3 players and handheld computers since 1990-1991, and so they sought me out because of my experience. And about 18 generations of iPod and three generations of iPhone later, I decided to leave Apple. – Tony Fadell
Nest Thermostat owners like the carbon monoxide link. If Nest Protect’s carbon monoxide alarm goes off, the Nest Thermostat automatically turns off the gas furnace. – Tony Fadell
We built the iPod in weeks. It had to be what I thought it was going to be because there wasn’t time for endless refinements. – Tony Fadell
Every person I talk to has a story about how their smoke alarm went off or woke them up with a battery beeping. So you take it off the wall and you take the battery out and say ‘screw this.’ They hate the products. – Tony Fadell
Typical mergers happen when there are two competitors coming together, and they reduce overhead. – Tony Fadell
Nest really came out of a process where I was trying to design the most connected and the most green home that I knew of. I was curious of just about everything that goes into a home and building a home. – Tony Fadell
Most thermostats are built by plumbing companies. But you really need to understand how to build a phone to make them better. – Tony Fadell
Thermostats are made by very large companies with no incentive to innovate. Their customers are contractors or HVAC wholesalers, not consumers. So why spend to make them better? It’s a good business. – Tony Fadell
I knew a lot about product design before coming to Apple, but I didn’t understand a lot about consumer experience design, which is really Apple’s forte. – Tony Fadell
I started designing the greenest the most connected home before the iPhone and the iPad. – Tony Fadell
Your television has changed, your phone has changed. Why don’t these other things you need, that the government tells you you must have in your home, change? – Tony Fadell
